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Luxury Wellness Marketing & SEO

Freixanet Wellness

Spa Design for Hotels & Luxury Real Estate

Diseño Gráfico

Trabajos

Identidad de Marca
Web Design & Development (LATAM)

SEO Strategy

Technical SEO Optimization

Sales Materials & Graphic Design

AI-Enhanced Visual Content

Creative marketing and visual content for spa and wellness brands
High-end brand identity and digital strategy for wellness businesses

Supporting luxury hospitality and real estate brands

Our agency began working with Freixanet Wellness in 2025, a leading company specializing in the design and construction of high-end wellness spaces for luxury hotels, real estate developments, and private clubs.

With over 50 years of experience, they have collaborated with some of the most prestigious hospitality brands, including St. Regis Hotels & Resorts, Hyatt, Marriott International, The Ritz-Carlton, Catalonia Hotels & Resorts, Barceló Hotel Group and many others. As well as high-end real estate developments such as Puerto Cancún and branded residences.

They approached us with the need for a comprehensive strategic partner to strengthen their presence in the LATAM market, while maintaining their positioning as a premium wellness design firm.

Elevating a Global Wellness Brand for LATAM

We initially supported Freixanet Wellness in defining their brand identity, ensuring visual consistency across all touchpoints, from sales materials to their digital presence.

Translating Design Excellence into Digital Experience

Building on this foundation, we designed and developed their LATAM-focused website

The goal was not just to create an online presence, but to translate the level of design excellence and technical expertise behind their projects into a digital experience that resonates with luxury developers and hotel groups.

 

Building a Strategy That Drives Qualified Demand

At the same time, we implemented a data-driven SEO strategy, based on market and competitor research.

Within one month of launch, the website began generating qualified organic leads — low in volume, but highly relevant and conversion-driven.

Driving Measurable Results Through Strategy

  • Organic leads generated within the first month
  • High-quality inbound leads from LATAM
  • SEO ranking improvement (Position 12 → 10 in 2 months)
  • First-page visibility for key search terms

Marketing

experience

A Long-Term Partner

We continue working as an extension of their internal team, supporting:

  • Ongoing SEO strategy (LATAM & Spain)
  • Sales and presentation materials
  • Visual content enhancement (including AI-assisted imagery)

Our role has evolved into a long-term strategic partnership, focused on positioning Freixanet Wellness as a global leader in luxury wellness design for hospitality and real estate.

TESTIMONIOS

Gerard Quinto- Marketing Manager at Freixanet Wellness

Working with PL Creative Studio has been a great success. They took the time to truly understand our business from day one and developed tailored strategies aligned with our needs.

Their approach to SEO and digital strategy goes far beyond technical optimization. Without a doubt, a highly recommended strategic partner for any company that understands the digital landscape as a natural extension of its brand. 
Read more client experiences

 

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