{"id":446,"date":"2024-06-29T16:58:38","date_gmt":"2024-06-29T16:58:38","guid":{"rendered":"https:\/\/paulanda.com\/?page_id=446"},"modified":"2025-08-12T08:09:44","modified_gmt":"2025-08-12T08:09:44","slug":"applywave-social-media-marketing","status":"publish","type":"page","link":"https:\/\/paulanda.com\/es\/applywave-social-media-marketing\/","title":{"rendered":"Social Media Marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"446\" class=\"elementor elementor-446\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ab3734 e-flex e-con-boxed e-con e-parent\" data-id=\"2ab3734\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9529af5 elementor-widget elementor-widget-html\" data-id=\"9529af5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"text-align: center;\">\n  <h1 class=\"HEAD-text\">APPLYWAVE  <\/h1>\n  <\/div>\n\n<style>\n  .HEAD-text {\n    color: #FFFFFF;\n    font-size: 90px;\n    font-weight: 800;\n    font-family: 'Montserrat', sans-serif;\n    text-transform: uppercase;\n    display: inline;\n  }\n\n  .HEAD2-text {\n    color: #FFFFFF;\n    font-size: 90px;\n    font-weight: 400;\n    font-family: 'Playfair Display', serif;\n    text-transform: uppercase;\n    display: inline;\n  }\n\n  \/* Responsive adjustments for screens 768px and below *\/\n  @media screen and (max-width: 768px) {\n    .HEAD-text,\n    .HEAD2-text {\n      font-size: 48px;\n    }\n  }\n\n  \/* Optional: even smaller for very small phones *\/\n  @media screen and (max-width: 480px) {\n    .HEAD-text,\n    .HEAD2-text {\n      font-size: 36px;\n    }\n  }\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d1b0bd e-flex e-con-boxed e-con e-parent\" data-id=\"5d1b0bd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec6117f elementor-widget elementor-widget-html\" data-id=\"ec6117f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:51}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"text-align: center;\">\n  <h2 class=\"featured-text\">digital marketing &  <\/h2>\n  <h2 class=\"projects-text\">social media marketing Cancun<\/h2>s<\/h2>\n<\/div>\n\n<style>\n  .featured-text {\n    color: #FFFFFF;\n    font-size: 40px;\n    font-weight: 800;\n    font-family: 'Montserrat', sans-serif;\n    text-transform: uppercase;\n    display: inline;\n  }\n\n  .projects-text {\n    color: #FFFFFF;\n    font-size: 40px;\n    font-weight: 400;\n    font-family: 'Playfair Display', serif;\n    text-transform: uppercase;\n    display: inline;\n  }\n\n  \/* Responsive adjustments for screens 768px and below *\/\n  @media screen and (max-width: 768px) {\n    .featured-text,\n    .projects-text {\n      font-size: 48px;\n    }\n  }\n\n  \/* Optional: even smaller for very small phones *\/\n  @media screen and (max-width: 480px) {\n    .featured-text,\n    .projects-text {\n      font-size: 36px;\n    }\n  }\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f5ace88 e-con-full e-flex e-con e-child\" data-id=\"f5ace88\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-97a6c11 mdw-card-portfolio e-con-full e-flex e-con e-child\" data-id=\"97a6c11\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d5e7736 mdw-gradient elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d5e7736\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">work<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2983dc elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"a2983dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Brand Identity<\/p><p>Content Creation<\/p><p>Video edition<\/p><p>Social Media Managment<\/p><p>Ad Campaigns<\/p><p>KPI-based Analysis<\/p><p>Market development<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7d839a elementor-widget__width-initial mdw-gradient elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a7d839a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d55d59a elementor-absolute mdw-card-portfolio-image-left elementor-widget elementor-widget-image\" data-id=\"d55d59a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"812\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/Applywave-1-e1748418904980-1009x1024.webp\" class=\"attachment-large size-large wp-image-470\" alt=\"applywave-brand-strategy-creative-studio-agency-marketing-paulanda\" srcset=\"https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/Applywave-1-e1748418904980-1009x1024.webp 1009w, https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/Applywave-1-e1748418904980-296x300.webp 296w, https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/Applywave-1-e1748418904980-768x779.webp 768w, https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/Applywave-1-e1748418904980-1513x1536.webp 1513w, https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/Applywave-1-e1748418904980.webp 1872w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6abcbc3 elementor-absolute mdw-card-portfolio-image-right elementor-widget elementor-widget-image\" data-id=\"6abcbc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"1000\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/Social-Media-Management-for-Brands-\u2013-Spain-UK-Projects-819x1024.jpg\" class=\"attachment-large size-large wp-image-2382\" alt=\"Social-Media-Management-for-Brands \u2013 Mexico Portfolio\" srcset=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/Social-Media-Management-for-Brands-\u2013-Spain-UK-Projects-819x1024.jpg 819w, https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/Social-Media-Management-for-Brands-\u2013-Spain-UK-Projects-240x300.jpg 240w, https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/Social-Media-Management-for-Brands-\u2013-Spain-UK-Projects-768x960.jpg 768w, https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/Social-Media-Management-for-Brands-\u2013-Spain-UK-Projects.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0170c97 e-con-full e-flex e-con e-child\" data-id=\"0170c97\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ecd3650 elementor-widget elementor-widget-html\" data-id=\"ecd3650\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n.mdw-card-portfolio{\n    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var(--min-height,22px);\n}\n.mdw-email-copy .e-con-inner{\n    height: auto;\n}\n.mdw-email-copy .elementor-widget{\n    transition: all 0.2s ease-in-out;\n}\n.mdw-email-copy.copy .elementor-widget{\n    transform: translateY(-100%);\n}\n.mdw-email-copy.copied .elementor-widget{\n    transform: translateY(-200%);\n}\n\n\n\/* CSS code for improving entrance animation *\/\n\n.fadeInUp {\n    animation: mdwFadeInUp 1s ease-in-out forwards !important;\n}\n.fadeIn {\n    animation: fadeIn 1.3s ease-in-out 0.5s forwards !important;\n    opacity: 0;\n}\n\n@keyframes mdwFadeInUp{\n0%{\n    transform: translateY(50px);\n    opacity: 0;\n    clip-path: polygon(0 0, 100% 0, 100% 0, 0 0);\n}\n100%{\n    transform: translateY(0);\n    opacity: 1;\n    clip-path: polygon(0 0, 100% 0, 100% 100%, 0% 100%);\n}\n}\n\n@media (max-width: 767px){\n.mdw-card-portfolio-image-left{\n    transition: all 0.6s ease-in-out;\n    transform: translateX(-30px) rotate(-1deg) 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function(){\n    $('.mdw-email-copy').removeClass('copy copied')\n})\n\n$('.mdw-email-box .elementor-widget-container').on('click', function(){\n    navigator.clipboard.writeText($('.mdw-email-box').text())\n    $('.mdw-email-copy').addClass('copied')\n})\n})\n\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e63dac e-flex e-con-boxed e-con e-parent\" data-id=\"1e63dac\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f900cf5 elementor-widget elementor-widget-heading\" data-id=\"f900cf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SMART AND SIMPLE<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70f65b2 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"70f65b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong><span style=\"color: #c9b798;\"><a style=\"color: #c9b798;\" href=\"https:\/\/applywave.com\/\">Applywave<\/a> <\/span><\/strong>is an American startup founded in 2019 and launched in 2020, positioned as a potential unicorn by being a B2B and B2C business with a global market reach.<\/p><p>It\u2019s a website where individuals interested in international education can easily research their options to study abroad worldwide.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3017ed7 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3017ed7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\" data-start=\"291\" data-end=\"458\">Applywave\u00a0 has partnered with over <strong>800 institutions across 13 different countries.<\/strong> The enrollment department guides students in selecting the best options and supports them throughout the entire application process until enrollment.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec8de35 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ec8de35\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\" data-start=\"460\" data-end=\"862\">I coordinated Applywave\u2019s <strong>marketing department, leading social media marketing in Cancun<\/strong> to promote the company to students and school partners, boosting brand visibility.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-361394a e-flex e-con-boxed e-con e-parent\" data-id=\"361394a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c43a6e5 elementor-widget elementor-widget-html\" data-id=\"c43a6e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"text-align: center;\">\n  <h4 class=\"HEAD2-text\">FINDING <\/h4>\n  <h4 class=\"HEAD-text\"<\/h4>VALUE PREPOSITION<\/h4>\n<\/div>\n\n<style>\n  .HEAD-text {\n    color: #FFFFFF;\n    font-size: 90px;\n    font-weight: 800;\n    font-family: 'Montserrat', sans-serif;\n    text-transform: uppercase;\n    display: inline;\n  }\n\n  .HEAD2-text {\n    color: #FFFFFF;\n    font-size: 90px;\n    font-weight: 400;\n    font-family: 'Playfair Display', serif;\n    text-transform: uppercase;\n    display: inline;\n  }\n\n  \/* Responsive adjustments for screens 768px and below *\/\n  @media screen and (max-width: 768px) {\n    .HEAD-text,\n    .HEAD2-text {\n      font-size: 48px;\n    }\n  }\n\n  \/* Optional: even smaller for very small phones *\/\n  @media screen and (max-width: 480px) {\n    .HEAD-text,\n    .HEAD2-text {\n      font-size: 36px;\n    }\n  }\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9cfe3d9 e-flex e-con-boxed e-con e-parent\" data-id=\"9cfe3d9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1038aa3 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"1038aa3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ffffff;\">As we worked with multiple school partners, we built a strategy to give them significant exposure on Applywave and provide <strong>better quality leads<\/strong> <strong>through Facebook Ad Campaigns.<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99d4c63 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"99d4c63\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\" data-start=\"291\" data-end=\"458\"><span style=\"color: #ffffff;\">I helped them identify their<strong> value propositions for international students<\/strong>, including their best offers, what makes them unique from other institutions, and the best messaging for their promotion periods.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a16aab elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3a16aab\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ffffff;\">This messaging could be reused for personal promotions and publicity campaigns. I also prepared, with my team, the campaign materials for different social media channels, email campaigns, and marketing reports with valuable insights for them after each month of promotion.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36363b7 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"36363b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ffffff;\"><strong>For me, the success of every partner in their campaigns was my success.<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cdee624 e-flex e-con-boxed e-con e-parent\" data-id=\"cdee624\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf6cc50 elementor-widget elementor-widget-image\" data-id=\"bf6cc50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"960\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/5.webp\" class=\"attachment-full size-full wp-image-475\" alt=\"social media marketing cancun applywave\" srcset=\"https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/5.webp 1920w, https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/5-300x150.webp 300w, https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/5-1024x512.webp 1024w, https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/5-768x384.webp 768w, https:\/\/paulanda.com\/wp-content\/uploads\/2024\/06\/5-1536x768.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-54dc80d e-flex e-con-boxed e-con e-parent\" data-id=\"54dc80d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-88e6ee1 elementor-widget elementor-widget-html\" data-id=\"88e6ee1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:51}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"text-align: center;\">\n  <h4 class=\"projects-text\">KNOWING YOUR AUDIENCE  <\/h4>\n  <h4 class=\"featured-text\">TO CONNECT<\/h4>s<\/h2>\n<\/div>\n\n<style>\n  .featured-text {\n    color: #FFFFFF;\n    font-size: 40px;\n    font-weight: 800;\n    font-family: 'Montserrat', sans-serif;\n    text-transform: uppercase;\n    display: inline;\n  }\n\n  .projects-text {\n    color: #FFFFFF;\n    font-size: 40px;\n    font-weight: 400;\n    font-family: 'Playfair Display', serif;\n    text-transform: uppercase;\n    display: inline;\n  }\n\n  \/* Responsive adjustments for screens 768px and below *\/\n  @media screen and (max-width: 768px) {\n    .featured-text,\n    .projects-text {\n      font-size: 48px;\n    }\n  }\n\n  \/* Optional: even smaller for very small phones *\/\n  @media screen and (max-width: 480px) {\n    .featured-text,\n    .projects-text {\n      font-size: 36px;\n    }\n  }\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c046f60 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"c046f60\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\" data-start=\"291\" data-end=\"458\"><span style=\"color: #ffffff;\">When working on social media marketing, it&#8217;s crucial to understand that each channel has its purpose and specific audience.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2908609 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2908609\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\" data-start=\"291\" data-end=\"458\"><span style=\"color: #ffffff;\">You can build your identity on each social media platform, but to create a remarkable presence, you need to know your target audience. By understanding who they are, you can generate the correct content with the right message, creating an emotional experience that ensures they remember you.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-84a7b6b e-con-full e-flex e-con e-parent\" data-id=\"84a7b6b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50efa1f elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"50efa1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrusel de im\u00e1genes\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/marketing-digital-para-startup-educativa-en-USA-applywave-por-PL-Creative-Studio.jpg\" alt=\"social- meda-marketing-cancun-para-startup-educativa-en-USA-applywave-por-PL-Creative-Studio\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/contenido-creado-por-PL-Creative-Studio-para-redes-sociales-de-applywave.jpg\" alt=\"contenido-creado-por-PL-Creative-Studio-para-redes-sociales-de-applywave\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/branding-visual-y-edicion-de-video-para-applywave-en-el-sector-educativo.jpg\" alt=\"branding-visual-y-edicion-de-video-para-applywave-en-el-sector-educativo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/PL-Creative-Studio-marketing-digital-for-education-startup-applywave.jpg\" alt=\"PL-Creative-Studio-marketing-digital-for-education-startup-applywave\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/diseno-grafico-profesional-para-edtech-applywave-en-USA.jpg\" alt=\"disen\u0303o-grafico-profesional-para-edtech-applywave-en-USA\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/contenido-visual-para-applywave-creado-por-paulanda.jpg\" alt=\"contenido-visual-para-applywave-creado-por-paulanda\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/diseno-de-posts-para-instagram-y-facebook-de-applywave-por-PL-Creative-Studio.jpg\" alt=\"disen\u0303o-de-posts-para-instagram-y-facebook-de-applywave-por-PL-Creative-Studio\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/estrategia-digital-y-creacion-de-contenido-para-applywave-por-PL-Creative-Studio.jpg\" alt=\"estrategia-digital-y-creacion-de-contenido-para-applywave-por-PL-Creative-Studio\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"9 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/gestion-de-redes-sociales-para-applywave-por-agencia-PL-Creative-Studio.jpg\" alt=\"gestion-de-redes-sociales-para-applywave-por-agencia-PL-Creative-Studio\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"10 de 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/paulanda.com\/wp-content\/uploads\/2025\/05\/applywave-carrousel-post.jpg\" alt=\"education-marketing-mexico-agency\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 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data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">TESTIMONIALS<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba03d6c elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ba03d6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\"><strong>David Adler &#8211; CEO Applywave<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d66045a elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"d66045a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">I am delighted to recommend Paula for any marketing role. During her time at applywave, Paula demonstrated exceptional creativity, strategic thinking, and dedication to our marketing efforts. She played a pivotal role in developing and executing marketing campaigns that significantly boosted our brand visibility and engagement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47cd965 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"47cd965\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">Paula possesses a keen understanding of market trends and excels in using data-driven insights to inform marketing strategies. Her ability to collaborate effectively with remote teams and her strong communication skills make her a great asset to any organization.<\/p>\n<p style=\"text-align: justify;\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eba5b6f elementor-widget-mobile__width-initial elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"eba5b6f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:50}},&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\"><span aria-hidden=\"true\">I am confident that Paula will bring the same level of passion and excellence to any future endeavor. She has my highest recommendation.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"color: #c9b798;\"><a style=\"color: #c9b798;\" href=\"https:\/\/www.linkedin.com\/in\/paulandaoliv\/details\/recommendations\/?detailScreenTabIndex=0\" target=\"_blank\" rel=\"noopener\">View testimonal<\/a><\/span><\/p><p style=\"text-align: justify;\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-740ba7a e-flex e-con-boxed e-con e-parent\" data-id=\"740ba7a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-57cd1ee e-con-full e-flex e-con e-child\" data-id=\"57cd1ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51ee1c6 elementor-widget elementor-widget-video\" data-id=\"51ee1c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=1u66zSThqxk&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b9ca25f e-con-full e-flex e-con e-parent\" data-id=\"b9ca25f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b34ab58 elementor-widget elementor-widget-html\" data-id=\"b34ab58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- Add the code below inside the <body> tags of your HTML page -->\n<script>\nwindow.VIDEOASK_EMBED_CONFIG = {\n  \"kind\": \"widget\",\n  \"url\": \"https:\/\/www.videoask.com\/fl2717df2\",\n  \"options\": {\n    \"widgetType\": \"VideoThumbnailSmall\",\n    \"text\": \"Let's Talk \/ Hablemos\",\n    \"backgroundColor\": \"#D94141\",\n    \"position\": \"bottom-right\",\n    \"dismissible\": false,\n    \"videoPosition\": \"center center\"\n  }\n}\n<\/script>\n<script src=\"https:\/\/www.videoask.com\/embed\/embed.js\"><\/script>\n<!-- Important!!! In order to allow your videoask to open up on the same page when interacting with the widget, your website must use the secure https:\/\/ protocol (i.e have an SSL certificate). Otherwise, when clicking the widget, a new tab will be automatically opened in the browser.\n-->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00d2320 e-con-full e-flex e-con e-parent\" data-id=\"00d2320\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f27a305 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f27a305\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/paulanda.com\/portfolio-works\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">SEE MORE  WORK<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>APPLYWAVE digital marketing &#038; social media marketing Cancun s work Brand Identity Content Creation Video edition Social Media Managment Ad Campaigns KPI-based Analysis Market development SMART AND SIMPLE Applywave is an American startup founded in 2019 and launched in 2020, positioned as a potential unicorn by being a B2B and B2C business with a global [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3923,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"nf_dc_page":"","_joinchat":[],"footnotes":""},"class_list":["post-446","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social Media Marketing Cancun - PL Creative Studio<\/title>\n<meta name=\"description\" content=\"See how Applywave grew fast using social media marketing in Cancun. 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